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14 Episodes 2012 - 2012
Eighteen celebrities, two teams and one prize: a large donation to the winner's chosen charity. Season 12 of the reality series sees the return of Donald Trump as host and main judge, while the contestants are divided in two gender-based teams. The man's team (dubbed Unanimous) includes Arsenio Hall, Clay Aiken and Lou Ferrigno, while the women's team (named Forte) has on it Debbie Gibson, Tia Carrere and Cheryl Tiegs, among others. Tensions are high as the contestants try to prove themselves worthy of the judges' approval while selling sandwiches, producing live shows, and creating viral videos. James Lipton and previous contestants Marlee Matlin and John Rich make appearances as guest judges.
Episode 1
Sun, Feb 19, 2012 120 mins
Season 12 of Donald Trump's business-savvy series opens with 18 celebrity players creating and selling deli sandwiches. The star contestants include Arsenio Hall, Clay Aiken, Cheryl Tiegs, Debbie Gibson, Adam Carolla, Lisa Lampanelli and Penn Jillette.
Episode 2
Sun, Feb 26, 2012 128 mins
The teams produce and perform a medieval-theme show for an audience, yet an insubordinate contestant and a serious injury mar the task.
Episode 3
Sun, Mar 4, 2012 120 mins
The star contestants design living storefront window displays for a fashion collection.
Episode 4
Sun, Mar 11, 2012 120 mins
The star players rev up to produce a live event spotlighting a new Buick vehicle, but one team is in danger of stalling out when the choice for project manager is questioned. Meanwhile, a deep division develops in the other team.
Episode 5
Sun, Mar 18, 2012 120 mins
The celebrity players are assigned to write and produce a viral video promoting a mop. It's risqué business when one team hatches a lusty concept. Meanwhile, serious divisions mar the other team.
Episode 6
Sun, Mar 25, 2012 120 mins
The celebrities must host a launch party for a "mocktail" drink product. One team sets sail with a beach theme while the other produces an exotic Garden of Eden experience.
Episode 7
Sun, Apr 1, 2012 180 mins
The celebrity teams delve into two tasks. In the first, they must design and sell a New York City guidebook, with Regis Philbin on hand to appraise the books. Then, they create an interactive health segment, but the task comes with a twist.
Episode 8
Sun, Apr 8, 2012 120 mins
Fallout from a previous boardroom session results in one celebrity launching an emotional tirade and another one going missing. As for the challenge, the players must write, direct and produce a 60-second commercial for an entertainment Web site.
Episode 9
Sun, Apr 15, 2012 120 mins
The celebrity players design two original puppets and perform an improvisational show with a Henson Alternative troupe. Dramas surround an outspoken contestant and a player who spirals downward after being marginalized in the task.
Episode 10
Sun, Apr 22, 2012 120 mins
The celebrities must fashion an in-store display and create a slogan for a new fragrance. Business snafus unfold when two project managers spar and one team frets about an indecisive leader.
Episode 11
Sun, Apr 29, 2012 120 mins
The stars must write and perform a 90-second jingle for a roadside-assistance program. But the task lacks harmony when mutinies and internal power plays mar both teams.
Episode 12
Sun, May 6, 2012 120 mins
The remaining contestants produce a four-page print ad for a digital touch-screen hair dryer. Returning apprentices John Rich and Marlee Matlin then interview the final four celebrities, after which Donald Trump selects the final two players.
Episode 13
Sun, May 13, 2012 120 mins
The final two contestants are tasked to create, host and sell tickets to a celebrity charity event that comes complete with a variety show and a charity-awareness ad. Eight previously eliminated stars return to help in the challenge.
Episode 14
Sun, May 20, 2012 120 mins
In the Season 12 finale, the two finalists must successfully stage their celebrity charity event, after which the winning contestant is revealed.