X

Join or Sign In

Sign in to customize your TV listings

Continue with Facebook Continue with email

By joining TV Guide, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy.

RIP, Mr. Whipple: Charmin Icon Dead at 91

Dick Wilson, who over the course of 21 years appeared in more than 500 Charmin bathroom tissue commercials as Mr. George Whipple, died Monday of natural causes. He was 91. In addition to the ad campaign in which his grocer scolded shoppers with, "Please, don't squeeze the Charmin" (all the while being a closeted squeezer himself), Wilson played a drunk on several episodes of Bewitched and various characters on Hogan's Heroes and The Bob Newhart Show.

Matt Mitovich

Dick Wilson, who over the course of 21 years appeared in more than 500 Charmin bathroom tissue commercials as Mr. George Whipple, died Monday of natural causes. He was 91.
In addition to the ad campaign in which his grocer scolded shoppers with, "Please, don't squeeze the Charmin" (all the while being a closeted squeezer himself), Wilson played a drunk on several episodes of Bewitched and various characters on Hogan's Heroes and The Bob Newhart Show.