Ryan Murphy sure made us wait for it. The Coven witches didn't make their first appearance until the very end of the third episode of American Horror Story: Apocalypse, and so it wasn't until Wednesday's installment, "Could It Be... Satan?," that we actually got to spend any time with our favorite witchy women. And boy, oh boy, did the return of Madison Montgomery (Emma Roberts) not disappoint.
The highly meme-able former movie star turned checkout clerk in her own personal hell is probably one of the most iconic characters American Horror Story has ever produced. So to get to see Madison back in action, offering the Antichrist (Cody Fern) a handjob, yelling at poor clueless Mallory (Billie Lourd) and just generally existing was such a treat, particularly knowing that we have so many more episodes of her acerbic wit to indulge in.
Returning to the role of Madison was also a treat for Roberts, who in addition to Madison has played Maggie Esmerelda in Freak Show and Serena Belinda for an episode in Cult. TV Guide spoke with the actress about what it was like reprising her Coven role for Apocalypse, why this role is so special and whether Madison has -- gasp -- grown at all in the five years since we saw her last.
You've played a few other fun characters in American Horror Story, but would you say that Madison is your favorite? Emma Roberts: I would say Madison is my favorite. I mean, it was so unexpected getting cast on the show because I was such a huge fan of it. I've seen every episode. I was obsessed with Ryan Murphy. Out of the blue one day he called me and said, "Would you be interested in doing this fun role playing a witch who's an actress?" And I was literally silently screaming on the other line. And it was only supposed to be for a couple episodes and now here we are, reprising her for a second time. Coven, to me, I loved it. I would watch a million seasons of Coven. It's so fun.
Why do you enjoy this role so much, and why do you think fans connect so strongly with Madison? Roberts: For me, I grew up obsessed with everything like witches. The Craft and even Sabrina the Teenage Witch and Hocus Pocus. I don't know, I just feel like there was lots of witch movies and TV when I was growing up, so to me, there was something really fun and nostalgic about it. And I think the way that Ryan put this modern twist on Coven that season was ... nothing I'd seen before. And I think fans love it because Madison is the most unapologetic ... person. And I think everybody loves seeing that because they don't know what she's going to do next. They're like, "Is she going to be nice? Is she going to be mean? I don't know."