Join or Sign In
Sign in to customize your TV listings
By joining TV Guide, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy.
14 Episodes 2022 - 2022
Episode 1
Thu, Jan 6, 2022 60 mins
This year's 16 candidates set sail from Portsmouth, their first task being to come up with marketing campaigns for a new cruise liner.
Episode 2
Thu, Jan 13, 2022 60 mins
The teams must design an electric toothbrush aimed at children aged between six and eight, as well as an accompanying app that encourages them to brush their teeth.
Episode 3
Thu, Jan 20, 2022 60 mins
The candidates' next task is creating and branding a new non-alcoholic drink and hosting a launch event where they will be pitching and selling to leading retailers.
Episode 4
Thu, Jan 27, 2022 60 mins
The candidates enter the choppy waters of the fish business, sourcing a catch of the day and creating a fish dish to sell to the public.
Episode 5
Thu, Feb 3, 2022 60 mins
The teams' next task is to create their own computer game and pitch their concept to a panel of hugely successful games investors.
Episode 6
Thu, Feb 10, 2022 60 mins
In a tourist hot-spot in north Wales, the candidates run their own highland railway, quarry tour and zip line.
Episode 7
Thu, Feb 17, 2022 60 mins
The candidates gear up to design, brand and pitch their own electric driverless vehicle.
Episode 8
Thu, Feb 24, 2022 60 mins
The remaining candidates lay on a racing-themed corporate away day at Silverstone, including a tour, a racing experience and food and drink.
Episode 9
Thu, Mar 3, 2022 60 mins
Episode 10
Thu, Mar 10, 2022 60 mins
Lord Sugar summons the remaining candidates to KidZania in west London, where he reveals that their next task is to create and brand a new baby food.
Episode 11
Tue, Mar 15, 2022 60 mins
Episode 12
Thu, Mar 17, 2022 60 mins
Episode 13
Mon, Mar 21, 2022 60 mins
Episode 14
Thu, Mar 24, 2022 60 mins