The trailers for Super Bowl LIII are almost as important as anything happening on the field, as it's the chance for movies and major TV shows to capture the eyes of millions who are primed and ready for some action.
Let's take a look at what movies and television shows had to offer at Super Bowl 53! Check back for more as the spots become available.
It's the trailer we've been waiting for ever since Avengers: Infinity War shattered everyone with that fateful snap. In this 30-second teaser for Avengers: Endgame, which aired ahead of kickoff, Tony Stark (Robert Downey Jr.), Captain America (Chris Evans), Thor (Chris Hemsworth), Nebula (Karen Gillan) Rocket Raccoon (Bradley Cooper), Ant-Man (Paul Rudd), Black Widow (Scarlett Johansson) and even Hawkeye (Jeremy Renner) are shown trying to regroup and ready for a new fight as the world around them is empty and grim. Dun dun dunnn.
The other big MCU spot to drop during the Super Bowl was the newest look at Captain Marvel, featuring Brie Larson as the title superhero. The spot highlights her growth from an officer in training into a full-on space hero, and her can-do spirit is quite infectious. And then we start to see a piece of what self-realization journey she'll go through as she tries to figure out her connection to the past.
Fast and Furious Presents: Hobbs and Shaw
Dwayne Johnson and Jason Statham bring their Fast & Furious franchise side characters to center stage in August's Hobbs and Shaw, which teams the two frenemies together to stop Idris Elba's powerful, genetically enhanced supervillain from destroying the world. Judging from the film's Super Bowl trailer, the stunts are as spectacular as Fast & Furious fans expect — though it remains to be seen if the series emphasis on the power of family will be as represented here. Either way, more trailers should use War's "Why Can't We Be Friends?"
A new look at Jordan Peele's next nightmare pic was revealed ahead of the big game, with footage from the first teaser sprinkled with some terrifying new shots from the director's follow-up to his smash hit Get Out. This movie centers on a family experiencing a very sinister form of synchronicity as they face what look to be very menacing (and deadly) versions of themselves. Between the eerie sound effects, the inhumanly jerky movements of the shadow versions of our heroes and the looks of sheer terror on these kids' faces, this'll guarantee to put some bottoms in seats when this thing hits theaters.
Well, isn't this a fresh dose of childhood? A new trailer for Paramount's newest animated adventure, Wonder Park, shows the vibrant and imaginative world of one young girl, who stumbles upon the theme park of her dreams and decides to patch it up. From what we see here, this looks like it'll channel some of the magic of family favorites like Up, Inside Out and Bridge to Terabithia while creating its own unique ride.
Toy Story 4
Disney-Pixar's new teaser for Toy Story 4 shows that Buzz Lightyear is gonna need another rescue, as he's trapped alongside some other carnival cuddlers on the prize wall, and those plushes are not too friendly about sharing the top-ticket prize glory. Looks like he does not have a friend in them.
The Handmaid's Tale
"Wake up, America." That's what June (Elisabeth Moss) tells us via voice over as the handmaids are shown marching en masse on Washington — whether by choice or force, it's unclear. Hulu's The Handmaid's Tale has always offered up some disturbing parallels between our modern reality and its apocalyptic worldview, but this is especially unsettling stuff.
Hanna (Amazon Prime Video)
Amazon Prime unveiled the trailer for Hanna, its new action series based on the 2011 cinematic thriller of the same name. The show features Esme Creed-Miles as the talented young assassin, and yes, it looks every bit as exciting and unnerving as the original to see this title tyke break out so many skilled fighting moves. Amazon Prime Video will unveil the first episode of Hanna to subscribers right after the big game on Sunday, but only for a limited time of 24 hours. The full season debuts in March.
The Twilight Zone
Jordan Peele proves he knows exactly how to creep everyone out by interrupting the regularly scheduled Super Bowl broadcast to introduce the door to another realm of reality in this hair-raising preview for The Twilight Zone. Not that anyone had any doubts, but it's clear he's going to be delivering the goods with this new imagination of the social horror favorite.
Netflix's Our Planet
The myriad majestic animals showcased in this trailer would be touching enough — especially that expressive orangutan at the end there — but add in the super high-definition that gives their every fur strand some beautiful lighting and the timely reminder that we are all earthlings who deserve space in this place, and yes, we'll be waiting with bated breath for this series to hit the streaming service.