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KATRINA COVERAGE MAKES A SPLASH
Coverage of Hurricane Katrina and its aftermath has drawn people back to newscasts. Not only was an Aug. 31 Dateline NBC special last week's top-rated prime-time program, but ongoing reportage has delivered an average viewership bump of 31 percent for NBC Nightly News with Brian Williams, 20 percent for ABC's World News Tonight, 65 percent for Fox News Channel and 246 percent for CNN.
Coverage of Hurricane Katrina and its aftermath has drawn people back to newscasts. Not only was an Aug. 31 Dateline NBC special last week's top-rated prime-time program, but ongoing reportage has delivered an average viewership bump of 31 percent for NBC Nightly News with Brian Williams, 20 percent for ABC's World News Tonight, 65 percent for Fox News Channel and 246 percent for CNN.