Peter Jones Biography

Fast Facts

• Was inspired by a teacher to set up his first business, a tennis academy, when he was 16
• In 1996, had to sell his house and move back in with his parents when his computer business failed
• Invested in Reggae Reggae Sauce on Dragons' Den in 2007, one of the show's most successful investments
• In 2008, published his book Tycoon in which he shares his golden rules for entrepreneurial success
• Founder of the Peter Jones Enterprise Academy, a charity offering entrepreneurialism education and awareness