Ratings: Emmys Face Harsh Reality, Sacked by Football
The tribe has spoken. ABC's presentation of the 60th Primetime Emmy Awards averaged 12.24 million viewers on Sunday night, marking a six percent dip from last year's telecast — which itself delivered the show's smallest audience since 1990 (12.3 million). What new not-so-superlative this earns the latest Emmys has yet to be number-crunched.Leading into the show, Jimmy Kimmel's Big Night of Big Stars special did 4.63 million, a 43 percent plunge from last year's regular Emmys Countdown hour.Helping take the wind out of Emmys' sails was NBC's NFL game between the Cowboys and Packers. That face-off averaged 19.17 million viewers from 8 to 11 pm, nearly doubling the audience of the Chargers-Patriots game that was pitted against last year's awards show. — Matt Mitovich
