Viagra: The Little Blue Pill That Changed the World
The untold story of a blue pill that changed the world.
- 2022-2022
- 1 season
- Documentary
The untold story of a blue pill that changed the world.
Season 1 Episode Guide
3 Episodes 2022
Episode 1
The Hard Science
Mon, Aug 8, 2022
In England, scientists are on the verge of shutting down a failed heart medication drug trial when a few subjects report a very unusual side effect.
Episode 2
The Hard Sell
Mon, Aug 8, 2022
The marketing team grapple with how to sell an erection drug without bringing down the reputation of a conservative company in a storm of controversy.
Episode 3
The Hard Truth
Mon, Aug 8, 2022
Viagra is released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the team's hands.