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The Mega-Brands That Built America

  • 2023-2026
  • 4 seasons
  • History Channel
  • Documentary

Delves into the surprising origin stories behind some of the world's biggest brands.

Season 4 Episode Guide

6 Episodes 2026

Episode 1

Road Warriors

Sun, Aug 2, 2026

Road Warriors - During WWII, a struggling automaker and Detroit's industry titan race to build a revolutionary all-purpose military vehicle, then spend decades battling to reinvent their wartime creation into America's most popular type of car: the SUV.

Episode 2

The Game Makers

Sun, Aug 9, 2026

Mega-Brands That Built America - The Game Makers - Mark Goodson and Merv Griffin wage a three-decades battle to reinvent the television game show, creating iconic franchises with spinning wheels, buzzers, and catchphrases that become ingrained in American culture.

Episode 3

Ideas That Stick

Sun, Aug 16, 2026

A husband's homemade bandage, a college dropout's breakthrough adhesive, and a factory worker's wartime fix transform simple strips of tape into indispensable American icons — creating a $90 billion industry, one sticky invention at a time.

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Episode 4

Racing to the Top

Sun, Aug 23, 2026

A down-on-his-luck mechanic transforms outlaw moonshine racing into one of America's biggest spectator sports, overcoming powerful rivals, deadly setbacks, and financial crises to build a billion-dollar sports empire that becomes a Mega-Brand That Built America.

Episode 5

The Underwear Boom

Sun, Aug 30, 2026

P.H. Hanes sparks a revolution in American underwear, but rivals answer with breakthrough designs, bold branding, and a wartime windfall—transforming an unmentionable necessity into a $100 billion global industry and one of the Mega-Brands That Built America.

Episode 6

Rise of the Personal Computer

Sun, Sep 6, 2026

A pair of garage tinkerers, a copier company's secret lab, and a college-dropout computer programmer spark a decades-long battle for the future of computing — shrinking the computer from a room-sized machine to the device billions carry every day.

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