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13 Episodes 2005 - 2005
Episode 1
Wed, Sep 21, 2005 60 mins
In the series opener, the 16 candidates work with Random House publishers to reimagine and promote a classic children's fairy tale, then must present it to a class of first-graders (and Random House executives).
Episode 2
Wed, Sep 28, 2005 60 mins
The task facing the 15 remaining candidates: operate competing flower shops in Manhattan's West Village. Primarius's business plan calls for a "gorgeous flower-shopping experience" and a name floral designer (Rene Hofstede), while Matchstick decides on a higher-volume strategy and just one product: fresh tulips from Holland.
Episode 3
Wed, Oct 5, 2005 60 mins
The task: Baking a cake and selling it at a wedding expo at New York's Michael C. Fina bridal shop. One candidate expresses inappropriate bravado to Charles Koppelman and another learns that his wife has had a baby. For the winners, it's dessert with Donald Trump and Melania Knauss; the losers go to the conference room, where the third candidate is shown the door.
Episode 4
Wed, Oct 12, 2005 60 mins
The task: design a themed "lifestyle suite" at a posh New York hotel. One team's too fast; the other's too slow. And in the conference room, one of the 13 remaining candidates will be unlucky.
Episode 5
Wed, Oct 19, 2005 60 mins
The task: whipping up a new salad dressing and selling it. One team's problem involves the product while the other's involves a teammate's mouth, and in the end candidate No. 5 is dispatched.
Episode 6
Wed, Oct 26, 2005 60 mins
The task facing the 11 remaining contestants: recruit dog-owning celebrities for a "personal experience" to be auctioned off for charity. One of the project managers guarantees a victory.
Episode 7
Wed, Nov 2, 2005 60 mins
The products for the 10 remaining candidates to promote: a stain remover. The method of promotion: mobile billboards. For the winners, it's breakfast with Martha Stewart at her Bedford, N.Y., farm.
Episode 8
Wed, Nov 9, 2005 59 mins
The task facing the eight remaining candidates: peddle wares on QVC. One team has screen hogs, while the other suffers from performance anxiety.
Episode 9
Wed, Nov 16, 2005 60 mins
Things get bitter and tensions boil over when the candidates must sell a new coffee machine. The winners are then invited to Martha's vacation home in Maine.
Episode 10
Wed, Nov 30, 2005 60 mins
And then there were six. The remaining sextet gear up to build a showroom display for a new automobile. The winners then dine with bigwigs from Martha Stewart Living Omnimedia.
Episode 11
Wed, Dec 7, 2005 60 mins
The remaining candidates fly high when they're challenged to produce a 30-second promotional video for an airline, but trouble brews when one candidate ends up drinking on the job.
Episode 12
Wed, Dec 14, 2005 60 mins
The final two candidates are chosen after interviewing with CEOs.
Episode 13
Wed, Dec 21, 2005 60 mins
In the season finale, the culmination of the final two tasks yields the hiring of the winning candidate, who nets a $250,000 apprenticeship with Martha Stewart Living Omnimedia. Included: a cast reunion.