We'd love to give you some more information about ABC's new adaptation of Marvel's Inhumans, but to be frank, we haven't received much yet.
The larger-than-life concept — a royal family of super-powered aliens who live on the moon are exiled to Hawaii — has been a tough sell to people unfamiliar with the comics. The two trailers that ABC/Marvel have released and the pilot episode screened for critics have done little to clarify the concept.
"I can tell you that the show you have seen is not the finished product, so if you're asking me whether it's done, it's not," Loeb said, appearing at the TCA summer press tour. ABC entertainment president Channing Dungey echoed his sentiment, calling the show a "work in progress" earlier in the day.
Central to the confusion about the show is the character Medusa (Serinda Swan), who in the comics is known for a fiery mane of red hair that is, well, sentient. It moves separately from Medusa's body and can be used like additional limbs. To achieve this effect, tech wizards needed to take Swan's substantial wig and bring it to life with cutting-edge CGI techniques. As Loeb put it, they're not done yet.
While we have seen the hair "move" in select scenes, for the most part it laid as flat as Kansas. But Swan is optimistic that the final product will wow audiences. "If we only did things that were perfect, we would never start, and so it's a really phenomenal start," she said.
Marvel's Inhumans premieres Sept. 1, 2017 in IMAX theaters around the country, before settling in to its new home Friday, Sept. 29 at 9/8c on ABC.