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The Gruen Transfer (TGT) is a show about advertising, how it works, and how it works on us. Hosted by the inimitable Wil Anderson, TGT decodes and defuses the commercial messages that swirl through our lives, with the help of a panel of ad industry experts.
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Episode 1
30 mins
The How Do You Sell segment looks at supermarkets. In The Pitch, two advertising agencies from Sydney in Melbourne try to sell us making their city the new national capital. The Government's advertisements for the carbon tax come under the microscope in the Ad Crunch segment.





