Wednesday's Season 3 finale of Bravo's Project Runway was watched by a crowd of 5.3 million, far surpassing the series' previous best of 2.4 mil and making it the top-rated cable program of the night. "To say we are pleased... would be an understatement," Bravo president Lauren Zalaznick tells Reuters.

Alas, come 11 pm, the sophomore-season bow of Top Chef only drew 1.9 million insomniacs viewers, but did build 46 percent on the show's Season 1 debut.

Also, for those who may have missed this late-Thursday UPDATE: Wednesday's final ratings are in, and hanging chad and behold, Lost actually bested Criminal Minds in total viewers. At final count, the CBS drama had 16.203 million, 103,000 fewer than its stubborn ABC rival.