The department store began pulling Donald Trump merchandise under pressure to cut ties with the mogul for his recent controversial remarks, including referring to immigrants as "killers and rapists."
"We are disappointed and distressed by recent remarks about immigrants from Mexico. We do not believe the disparaging characterizations portray an accurate picture of the many Mexicans, Mexican Americans and Latinos who have made so many valuable contributions to the success of our nation," Macy's said in a statement. "In light of statements made by Donald Trump, which are inconsistent with Macy's values, we have decided to discontinue our business relationship with Mr. Trump and will phase-out the Trump menswear collection, which has been sold at Macy's since 2004."
However, Trump is now claiming that he is the one who ended his relationship with Macy's in order to honor his principles.
"I have decided to terminate my relationship with Macy's because of the pressure being put on them by outside sources," Trump said in a statement on Instagram later that day.
"While selling Trump ties and shirts at Macy's is a small business in terms of dollar volume, my principles are far more important and therefore much more valuable," Trump continued.
Earlier this week, Univision and NBC cut all ties with Trump.Trump responded by filing a $500 million lawsuit against Univision for refusing to broadcast the planned July 12 Miss USA Pageant.
"Clearly, NBC and Macy's support illegal immigration, which is totally detrimental to the fabric of our once great country," Trump said. "Both Macy's and NBC totally caved at the first sight of potential difficulty with special interest groups who are nothing more than professional agitators, who are not looking out for the people they purport to represent, but only for themselves. It is people like this that are actually running our country because our leaders are weak and ineffective."
In 2012, a petition to get Macy's to dump Trump garnered more than 500,000 signatures. However, the store stood firmly by Trump at the time. "Ours is a free society compromised [sic] of a wide range of viewpoints," Macy's CEO Terry Lundgren said, according to The Huffington Post.
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