Question: So after months of you harassing me, I sat down this weekend and watched every episode of Friday Night Lights, and I must say... you were right! Thank you! Got any scoopage?

Answer: Here's a big one: The new season starts this Friday (9 pm/ET) and it's imperative that you convince everyone and their brother to watch. And if they don't do so willingly, don't be afraid to blackmail them with incriminating photos and/or video. Violence is also acceptable, but only as a last resort. This may seem a bit excessive, but, well, desperate times call for desperate measures. I'm also a little revved up because I just screened Episodes 2 and 3 and I can tell you in no uncertain terms that this show is as good, if not better, than it's ever been. I'm even coming around on that controversial dark twist involving Landry and Tyra, mostly because A) the producers seem committed to playing the repercussions of it, B) it has facilitated the long-awaited merger of Lyra (or is it Tandry?) and C) it has exposed Jesse Plemons and Adrianne Palicki for the master thespians I always knew they were. The chemistry between these two will Blow. You. Away. We're talking Ephram-Amy caliber chemistry, and you know I don't throw those words around lightly.