Alexa Ray Joel has become the new face for Prell shampoo, nearly 25 years after her mother, Christie Brinkley, was featured in ads for the brand, TVGuide.com has confirmed.
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"I am so excited and honored to be named the new face of Prell — especially following in the footsteps of my mother," Joel, 24, said in a statement.
Joel's supermodel mother advertised the product in 1986, shortly after marrying Billy Joel. Click here to check out a Brinkley spot for Prell.
The spring and summer campaign will feature Joel's original music. The singer also plans to shoot a fall campaign.