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13 Episodes 2013 - 2013
Episode 1
The Rebel Without a Kitchen has been invited to pop-up at the Leslieville Farmers' Market. He's been asked to create a menu using ingredients from local vendors. With only a few bushels to work with, FG needs to create a menu that will leave the Leslieville community craving more! With so many events on the go, FG is starting to feel like he's being stretched too thin. FG leans on his staff to come up with a menu that will reflect the FG brand. It's time to let go and trust in others so that his business can continue to grow.
Episode 2
After nearly a year of popping up around the city, FG has been approached by a fellow food vendor about buying a food truck. FG looks to longtime friend and numbers guy, Dom, as a potential company investor. With Dom needing some time to think, FG tries to keep his mind off of the truck as he preps for the Power Plant Fall Launch. With an unfamiliar group of clients, FG tries to put together a classier menu to wow this group of art-loving foodies; however, rain threatens the success of this outdoor event. Can FG transition from pop-up rebel to swanky events' pop-eur? Will Dom invest, helping the company to grow or is FG biting off way more than he can chew without the much-needed help from his friend?
Episode 3
FAME (Family Association for Mental Health Everywhere) approaches FG to throw a charitable pop-up...in four days. With limited time and resources, FG leans on Steam Whistle Brewery and as always, social media, to help him pull this off. With the launch of his food truck just days away, FG seizes the opportunity to also promote his launch. With generator issues throwing a wrinkle into his plan, FG calls in a favour to his fellow pop-up pal, Rock Lobster. Can FG pull together a successful charity pop-up in just four days? What does the news about the generator mean for his upcoming launch? FG's luck is at an all time low. Will FG be able to draw in the draw in the crowds? Will his never-ending determination be enough this time?
Episode 4
FG is launching his truck in the heart of Toronto's financial district and he is expecting hundreds of people to show up. The launch will be his first public food truck service and he's hoping that the wrap design of the truck's exterior turns out as planned. With his recent history of misfortunes, FG can only hope that the launch goes off without a hitch. FG discovers there can be a few fiery moments when it comes to operating a food truck, but thankfully he always has Kyla, his girlfriend, to rein him in. FG discovers a great team makes for a great business.
Episode 5
It's Film Festival time and FG is busier than ever! He's been asked to pop-up at the Drake for a Film Fest inspired event, but with other pop-ups booked for that same week, FG is finding it hard to keep up. He needs to spend time out of the kitchen and listen to some advice from his friends so that he can take his business to the next level. With celebrity inspired sandwiches on his mind, FG is forced to switch gears so that he can give this very important pop-up the TLC it needs. Will FG be able to retain the attention that the city has given him this year or will this event be an eye opener that will leave people questioning FG's ability to operate a smoothly run business?
Episode 6
The Sandbanks Winery is hosting their annual grape picking day and FG has been asked to drive his infectious energy out of the city and into Wine Country. Staffing an event in the city is hard enough, but asking people to drive two hours out is next to impossible. With the weather taking a turn for the worse, FG finds it hard to stay positive on event day. Will anyone show up or will grape picking day and the pop-up prove to be a bust?
Episode 7
FG launched his career at the Toronto Underground Market (TUM) so he's excited to be participating again. With his business growing by the minute, FG needs to start looking at next steps within the brand: he needs to give up some control so that he can continue to grow. He decides to make this TUM event his last so that he can leave room for others that are in the same position as he was almost a year ago. FG agrees to mentor an old friend and co-worker at the TUM event. These TUM days are hectic so FG needs staff that can keep up with him. While trying to prep for this huge event, FG makes it his priority to revisit the brand, specifically his website. More and more, it's becoming increasingly obvious that he needs to be present on the back-end just as much as the front-end. Can FG do it all or will this TUM event be an eye opener for FG the company?
Episode 8
The events keep getting bigger and bigger. From his first pop-up at a hipster coffee shop to a massive indie food event, FG has come a long way. This time, one of the most impressive landmarks in the city is calling. The Royal Ontario Museum (ROM) has asked that FG pop-up at their Friday Night Live event. The turnout will be huge, so FG really needs to bring his A-game. With everything that has been going on, FG has really needed to put the rest of his life on hold. He rarely gets to spend any real, non-pop-up time with his girlfriend, Kyla. FG has no choice but to put the biz on hold and focus on his relationship. Off time proves to be a challenge. FG is pulled and every single direction but the right one. The ROM pop-up is a huge opportunity, one that FG really can't afford to take his eye off of. His menu needs to rock and running out of food is not an option. Will his relationship survive this crazy time or will FG fail across the board?
Episode 9
FG meets with food truck promoter, Suresh Doss, to discuss FG's participation at the Awestruck Awards; the first food truck awards in Canada. FG has been nominated for Best Pop-Up. After a year of working around the clock, FG is excited to be included and recognized. While he's excited about the awards, he still can't afford take his eye off the ball. FG is popping up the Varsity football home opener game. FG tests his food on his football friends and wonders if honesty is always the best policy. FG must delve deep into his creative side to hopefully salvage a day of slow business. FG hopes that the challenges he faces at the game will be followed by victory at the Awestruck awards.
Episode 10
FG is taking his pop-up to the next level...into a dining room, with proper chairs, cutlery and plates! He's been asked to pop-up for The Restaurant Club, a group of foodies that get together to try different restaurants each month. With Kyla, FG's girlfriend by his side, he makes it his mission to find inspiration by dining at as many restaurants as possible so that he can put together a killer menu for his first ever sit-down dinner. This group will be rating his meal and the reviews will be posted online the next day. The pressure is on for FG. If he wants his company to continue to grow, he needs to impress regardless of the forum! He needs to take his street food and make it dining room friendly, all while maintaining the FG flare that the city has grown to love.
Episode 11
FG needs to get creative! He visits the original pop-father to brainstorm some off the wall pop-up ideas. With the city as their inspiration, FG and the pop-father come up with a Toronto Tour Bus Pop-up. Fun? Yes. Doable? Maybe. Kyla, FG's girlfriend agrees to test the ropes pre-event day, but the moving vehicle venue has Kyla questioning FG's sanity. FG is determined to do it. He makes it his mission to get as creative as possible with the menu, but wonders if his clients will be as receptive or as adventurous as he is. Cooking and serving on the bus proves to be next to impossible! Will FG be able to pull it off while keeping his hungry crowd happy?
Episode 12
FG has been invited to develop a new menu item for Yakitori restaurant opening. It appears FG's business is really making a name for itself in this city because the calls keep coming in. The Yukon bar has asked FG to host a pop-up/restaurant take-over at their Parkdale location. With an unfamiliar kitchen, unknown servers and a full dinner service, how will FG keep up with the volume of a fully functioning bar? He's thrilled that people have so much faith, but can he really pull this off? He's the king of pop-ups, but does he have what it takes to run a restaurant? Will the FG brand be able to make this big leap into the restaurant biz?
Episode 13
FG has had quite the year. His pop-up business is booming, his food truck is a huge hit and his following is massive! With everything going so well, FG is eager to keep things going. He decides to plan a one-year anniversary party at the El Mocambo to celebrate his success. With so much accomplished, FG decides to add a little more to his plate. He and Dom start to look at different locations for the next phase of the FG brand. FG starts to panic about possibly taking the next step and committing to the idea of a restaurant. He wants to stay true to his pop-up brand, but he also wants to make sure he keeps growing. Can FG do it all? Will he have enough courage and faith in his company to see beyond the pop-up?