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BRIAN'S STRONG
For the remainder of today's column, we shall burn through some year-end superlatives. First up, NBC Nightly News with Brian Williams closed out the year with a fourth-quarter win among evening newscasts, averaging 9.8 million total viewers (compared to the in-transition ABC World News Tonight's 8.6 mil and CBS Evening News' 7.5 mil) and besting the rest in the key 25-54 age demo as well. That sound you just heard was Katie Couric's asking price leaping 10 percent.
For the remainder of today's column, we shall burn through some year-end superlatives. First up, NBC Nightly News with Brian Williams closed out the year with a fourth-quarter win among evening newscasts, averaging 9.8 million total viewers (compared to the in-transition ABC World News Tonight's 8.6 mil and CBS Evening News' 7.5 mil) and besting the rest in the key 25-54 age demo as well. That sound you just heard was Katie Couric's asking price leaping 10 percent.