Turns out Paris Hilton doesn't have to be engaged in a sex act to draw a crowd. Roughly 13 million curiosity seekers watched the celebutante slum it in the heartland with pal Nicole Richie on Tuesday's premiere of Fox's The Simple Life. The show handily beat the debut of NBC's The Tracy Morgan Show. Meanwhile, controversy did little to help The Reagans, which averaged only 1.1 million viewers Sunday on Showtime.