If you're one of the few who still isn't watching
Lost, perhaps this will get you to tune in: A new trailer for
Iron Man will debut during this Thursday's episode (9 pm/ET, ABC).
In case you haven't been keeping score, Iron Man is the latest comic book movie from Marvel Comics ( Spiderman, the X-Men franchise) and stars Robert Downey Jr. as billionaire industrialist Tony Stark and his technologically armored superhero alter ego. Jeff Bridges plays Iron Man's nemesis Obadiah Stane/Iron Monger, and Gwyneth Paltrow and Terrence Howard also star in the Jon Favreau-directed flick.
This newest trailer follows a recent Super Bowl spot and the original teaser trailer as part of a $50 million marketing campaign leading up to the movie's May 2 release. - Adam Bryant