NBC's decision to move The Apprentice back to Thursday paid off. Last night's episode in which Bowie Hogg became the latest contestant fired by Donald Trump attracted 18.7 million viewers. Last Wednesday opposite American Idol, The Apprentice sank to 12 million viewers. Speaking of The Donald, the king of self-promotion will spread his wealth of knowledge in a new book, How to Get Rich, due in April coinciding with the show's live season finale.
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