The Big Payoff

1953, TV Show

Men answered trivia questions for the chance to win prizes for their loved ones. For part of the show's long run, former Miss America Bess Myerson enthusiastically modeled what the contestants were playing for---most prominently, a fur coat, which earned her the sobriquet, `The Lady in Mink.'

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Premiered: March 30, 1953, on CBS
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Premise: Men answered trivia questions for the chance to win prizes for their loved ones. For part of the show's long run, former Miss America Bess Myerson enthusiastically modeled what the contestants were playing for---most prominently, a fur coat, which earned her the sobriquet, `The Lady in Mink.'

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