Season 18, Episode 6 Driving for Gold: The Auto Industry & the Winter Olympics
First Aired: February 6, 2014
The auto industry's support of the Winter Olympic is discussed with Trudy Hardy (BMW of North America), Florian Schattenmann (Dow Chemical) and sports-marketing specialist Dae Hee Kwak (University of Michigan).
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- Premiered: December 30, 2010
- Rating: TV-G
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- Premise: An examination of the auto industry and the products that it makes. (more)