American Experience 1988 | TV Show Watchlist

American Experience

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This much-honored PBS documentary series explores American history, one topic or person at a time. Its Peabody Award winners include profiles of FDR and Malcolm X, and such diverse topics as Nixon's 1972 trip to China, the controversy surrounding `Citizen (more…)

Premiered: October 4, 1988

Rating: TV-PG

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Season 16, Episode 6 Tupperware

First Aired: February 9, 2004

“Modern dishes for modern living” (and they “burped,” no less), sold by women at “home parties.” This slice of 1950s Americana is recalled in “Tupperware!” “The era and the product were made for each other,” says one of the Tupperware “ladies” who are interviewed throughout the hour. Husbands are interviewed too because Tupperware was oftentimes a family affair, with the men working behind the scenes. The man in charge: Earl Tupper, who invented the sealable plastic containers. But a woman, Brownie Wise, developed Tupperware's phenominally successful marketing plan. What gives “Tupperware!” its bite is the fact that Tupper and Wise didn't get along.

Guest Cast