Martha Stewart Martha Stewart

Martha Stewart is reverting to her childhood with a new animated series.

The 69-year-old mogul is the inspiration for Martha & Friends, a web series that is aimed at kids, according to Reuters. In the 26-webisode series, Stewart is depicted as a supportive 10-year-old, helping her peers discover the fun of making their own crafts.

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"Ever since I was a little girl I've had a passion for crafting and cooking, and my hope is that this series will inspire a whole new generation of do-it-yourselfers," Stewart said in a statement.

The website, which launched Friday on AOL Kids, also offers interactive games and a variety of new projects for kids to enjoy.