Tween girls aren't the typical target audience for the NBA, but expect them to tune in for the league's All-Star Celebrity Game when Justin Bieber suits up in the annual event. As part of the NBA's All-Star Weekend (Feb. 17-20) a diverse mix of personalities will hit the court at the Los Angeles Convention Center. In addition to the pint-sized pop phenom, other celebs scheduled to participate include Jimmy Kimmel, Modern Family's Ty Burrell, Chuck star Zachary Levi, hip hop star and actor Common, NBA icons Magic Johnson, Bill Walton and Scottie Pippen and even a Kardashian — Kourtney, Kim and Khloe's younger brother, Rob.
The BBVA NBA All-Star Celebrity Game will air Friday, Feb. 18 at 7/6c, on ESPN. The actual All-Star Game (featuring LeBron, Kobe, etc.) airs Sunday, Feb. 20 at 8/7c on TNT.