Burn Notice is putting its opening into the hands of the fans.
The USA show is asking fans to vote on a new title sequence for the upcoming sixth season, TVGuide.com has learned exclusively.
Beginning Wednesday, May 9, fans can vote for their favorite main title sequence by going to www.BurnNoticeFanVote.com or Burn Notice's Facebook page, http://facebook.com/burnnotice. Fans will also be able to share their thoughts on the new main titles on USA's www.characterchatter.com. Polling will close on Wednesday, May 23 at noon ET, and the winning choice will be unveiled when Season 6 of Burn Notice premieres on Thursday, June 14 at 9/8c.
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"It started when we realized that there are two changes we need to make this year: One is adding the character of Jesse to the saga cell and also updating the status of Michael and Fiona's relationship," creator and showrunner Matt Nix tells TVGuide.com of the decision to give the main titles an update. "But then we thought, why don't we look at doing something new and different? That led to more conversations about well, how would people feel about changing it?"
This is not the first time USA has left a show's opening up to the fans. USA's White Collar pulled a similar trick last summer when fans were asked to vote to either keep the new main titles or go back to the original sequence. Thousands of fans voted and the show eventually restored the original main titles. "Jeff [Eastin] and I are friends, but my goal in life is just to do things that he does — but better," Nix says jokingly of the White Collar showrunner, with whom he is engaged in a fake rivalry on Twitter.
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"As fans are our most important stakeholders, we love when we can actively engage them in our creative process," Alexandra Shapiro, USA's executive vice president of brand marketing and digital, said in a statement. "Integral to our ongoing social strategy is the ability to not only listen, but hear what our fans are saying — their preferences are increasingly informing how we develop, program and go to market."
Are you excited to vote for Burn Notice's new main titles?