It's not all about LeBron James and Brett Favre at ESPN — at least not next week. The sports giant is rolling out a series of Veterans Day-related programming to honor veterans and troops and to celebrate the link between the military and sports.
"America's Heroes: A Salute to Our Veterans" begins with Saturday's College GameDay (Nov. 6, 9am/8c, ESPNU and 10am/9c, ESPN), which will feature a profile of Indiana University defensive end Kevin Bush, who returned to college football after serving two and half years in the U.S. Army, including a stint in Iraq.
Other shows following the theme include Sunday NFL Countdown (Nov. 7, 11am/10c, ESPN), which has a story about Minnesota Vikings head coach Brad Childress and his son Andrew, who is currently serving in the Marines in Afghanistan, and NASCAR Countdown (Nov. 7, 2/1c, ESPN), with a segment on former NASCAR owner and World War II veteran Bud Moore.
In addition, several ESPN programs will broadcast from military locations:
During the week, ESPN will also use its numerous platforms to encourage donations to the USO.