NBC is looking for a little old blood to help give them a boost.
The Peacock beat out CBS in a bidding war for David E. Kelley's new legal dramedy and has already given the project series commitment, according to the Hollywood Reporter. Kelley, the Emmy-winning creator of The Practice, Ally McBeal, and current ABC hit Boston Legal, worked for NBC more than 20 years ago on L.A. Law.
The series, which also marks Kelley's first project for Warner Bros. TV since leaving 20th Century Fox TV after two decades, will be set in a Chicago law firm and focuses on an aging partner and his daughter. Both NBC and CBS showed strong interest in the series after it was presented, but NBC landed the deal with a pilot order and a multimillion-dollar penalty if the series commitment isn't honored.
NBC will soon lose veteran drama ER, and so far the new class (Knight Rider, Chuck, Lipstick Jungle and Life) have struggled to find a large audience.
Do you think Kelley can bring eyeballs back to the Peacock?