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BYE, BYE, BYE?

Rosie O'Donnell says she's still plans to quit her daytime talk show in 2002. On Tuesday's Good Morning America, she told Diane Sawyer that "everyone thinks it's a joke... [they're] like, 'Well, it's so much money,' but I never did anything for the money." While O'Donnell says she wants to leave her show to spend more time with her children, insiders suggest her falling ratings may also be a factor. Compared with last year, The Rosie O'Donnell Show is off 14 percent in households and 19 percent among women age 25-54. "If the numbers were better," notes Mediaweek's Marc Berman, "chances are Rosie might be singing a different tune."

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Rosie O'Donnell says she's still plans to quit her daytime talk show in 2002. On Tuesday's Good Morning America, she told Diane Sawyer that "everyone thinks it's a joke... [they're] like, 'Well, it's so much money,' but I never did anything for the money." While O'Donnell says she wants to leave her show to spend more time with her children, insiders suggest her falling ratings may also be a factor. Compared with last year, The Rosie O'Donnell Show is off 14 percent in households and 19 percent among women age 25-54. "If the numbers were better," notes Mediaweek's Marc Berman, "chances are Rosie might be singing a different tune."