The Coca-Cola Kid

  • 1985
  • Movie
  • R
  • Comedy

When Coca-Cola's big bosses suspect that profits could be greater in Australia, they send in Eric Roberts, a quirky wunderkind troubleshooter who, as an ex-Marine, takes pride in the company and views Coca-Cola as a symbol of the US. Arriving at the Australian office, he meets Greta Scacchi, a beautiful young secretary who wanders around the office in her...read more

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When Coca-Cola's big bosses suspect that profits could be greater in Australia, they send in Eric Roberts, a quirky wunderkind troubleshooter who, as an ex-Marine, takes pride in the company and views Coca-Cola as a symbol of the US. Arriving at the Australian office, he meets Greta

Scacchi, a beautiful young secretary who wanders around the office in her stocking feet, lets her daughter photocopy her face on the office copier, and is nearly raped by her angry estranged husband. After studying a geographical representation of the areas where their product is being sold,

Roberts discovers a section of Australia completely devoid of his company's beverage. This region prefers a local soft drink made by eccentric Bill Kerr, an embittered, trigger-happy old man, now determined to keep Coke's imperialists off his land and to continue his operations in a traditional,

antiquated, steam-powered plant.

In THE COCA-COLA KID Yugoslavian director Dusan Makavejev has made a truly international picture that, like Coca-Cola, knows no borders, enlisting the contributions of an Australian writer, Frank Moorhouse; an American actor, Roberts; and a British actress, Scacchi. Scacchi, exuding a raw

sexuality, makes a lasting impression, but Roberts's handsomeness can't save his ham acting. This is far from Makavejev's finest work (WR: MYSTERIES OF THE ORGANISM and SWEET MOVIE are much more challenging), but it is the film that has spread the director's political message to the widest

audience.

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  • Released: 1985
  • Rating: R
  • Review: When Coca-Cola's big bosses suspect that profits could be greater in Australia, they send in Eric Roberts, a quirky wunderkind troubleshooter who, as an ex-Marine, takes pride in the company and views Coca-Cola as a symbol of the US. Arriving at the Austra… (more)

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