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  • CW at TCA: Sophomore Success? | Matt Roush | 7/20/2007
    It took a year, but the CW (the network cobbled together from the ashes of the WB and UPN) is finally starting to look like a real network, albeit one aggressively and obsessively focused on the 18-34 youth market. Which no doubt is causing more than a few existential crises among those longtime vets of the TCA press tour who said goodbye to that demo a while ago.Dawn Ostroff, the network’s relentlessly perky entertainment president, took a “no regrets” approach to her upbeat presentation Friday morning. She’s serious about tapping into trends with her programming and with various online/digital offshoots (especially where the new teen soap Gossip Girl is concerned), but otherwise, there’s something kind of refreshing about a network that doesn’t take itself too seriously.There was loud laughter in the room during clips of the CW’s various lightweight reality shows, including a first look at the new twist on guilty-pleasure fave Beauty and the Geek... read more

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