Evelyn is the mother of ten kids and married to an alcoholic in Defiance, Ohio - her knack for writing prize-winning advertising jingles keeps their turbulent family financially afloat in this true story.
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Evelyn Ryan (Julianne Moore) was a woman of intelligence, talent, and pluck living in the small town of Defiance, OH, in the 1950s. Evelyn was married to Kelly Ryan (Woody Harrelson), a man who gave her ten children but not much else; Kelly had a severe drinking problem, struggled to hold on to a job, and tended to spend his money as soon as he earned it. It was seemingly up to Evelyn to support the family, but with ten kids to look after, taking a job outside the home hardly seemed practical. But the resourceful Evelyn discovered a way to bring some extra money into the household - at a time when a number of companies held contests to find new advertising jingles for their products, Evelyn had a genius for coming up with slogans and winning contests, and for the better part of a decade Evelyn kept food on the table and a roof over her head by dreaming up jingles, tag lines, and ad headlines and winning contests with her handiwork, often selling the merchandise she won to pay the bills.
In order to support her ten children, Evelyn Ryan (Moore) enters a commercial jingle-writing contest. Based on a true story.
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