A few months ago Nathan Fillion was literally stalked by a Twitter follower. He reacted the same way any other Hollywood actor would: He took a picture with the guy, and then tweeted it.
Fillion is best known these days for playing the crime-solving Richard Castle in ABC's Castle, but in the "Twitterverse," he's revered for his geek-chic resume (he starred on Joss Whedon's Firefly and in his online-only Dr. Horrible's Sing-Along Blog) and his must-follow Twitter feed. Whether it's his goofy musings or completely random photo uploads, fans can't get enough of Fillion's good-natured tweets. We spoke with him about his love for Twitter, how he thinks actors should use it and what he'll do when he hits the 1 million mark...
Monday's premiere of Two and a Half Men scored 28.7 million viewers — the best in its nine-season history. Did the addition of social media rock star Ashton Kutcher and his 7.7 million Twitter followers have something to do with it? We'll probably never know for sure, but there's no question that harnessing the power of a loyal online fan base is an invaluable asset for any celebrity. We asked Kendall Aliment, a digital strategist at ID-PR, for five ways for actors to better engage their fans...
Sons of Anarchy
Sons of Anarchy creator Kurt Sutter recently announced he'd be flying two of his blog and Twitter followers to L.A. to watch an episode of the show at his house. It's extreme, for sure, but it's also the perfect example of an unconventional way for showrunners to engage with fans. Below, Kendall Aliment of ID-PR suggests five creative ways for showrunners to interact with viewers, and maximize their exposure in the process.
1. Stay connected all week long. Remember: Your show is...
Laugh if you want, but Carson Daly may have started the social TV movement way back in 1998 with MTV's interactive call-in countdown show Total Request Live. Today, he hosts NBC's fiercely social singing competition The Voice. (In between, he has hosted NBC's late-late-night show Last Call with Carson Daly.) TRL and The Voice may feel miles apart on the music-show spectrum, but they've both contributed to the socialization of TV. We talked to Daly about his role in shaping TRL, adapting the Dutch formula for The Voice and the role of quality in social success...
Not every TV show wants to be more social. But a few shows get it, and are pushing the social envelope in innovative ways, making their programs much more interactive, a commodity as prized as total audience and demographic richness to advertisers these days.
We're kicking off the fall TV season with seven straight days of stories about social TV, followed by continued coverage throughout the season. First up, we compiled a list of nine shows that are breaking the social-engagement mold. We've spoken to network execs, actors, producers and other TV folk who we consider to be the industry leaders in the social TV space. Here's what we're liking right now, but it's obviously not an encyclopedic list. Which shows do you think get it?
Survivor loyalists were thrilled when host Jeff Probst revealed he'd be live-tweeting the show again this season. But during last week's premiere, Probst switched things up a bit. During commercials, he now addresses viewer questions in live, 15-second clips using a new video service called Tout. We tuned in Wednesday, and here's a list of his answers to our favorite burning questions....
What naturally follows becoming the biggest box-office movie ever? Inspiring a theme park.
Walt Disney Parks and Resorts Worldwide announced it will collaborate with James Cameron to create Avatar -themed attractions at Disney parks beginning in 2013.
Joe Maddalena, Debbie Reynolds, Todd Fisher in Hollywood Treasure
Syfy is adding to its unscripted lineup with Dream Machines, which will follow Florida-based brothers Marc and Shannon Parker as they build vehicles inspired by those seen in Hollywood.
Gordon Ramsay is about to stir things up once again — but this time it won't be in the kitchen. On the heels of Hell's Kitchen's finale which attracted almost 6 million viewers, Fox announced Wednesday that it has ordered another unscripted series from Ramsay's production company.
Looks like Criss Angel found someone to tame his inner freak. The illusionist and star of A&E's Mindfreak is engaged to girlfriend Sandra Gonzalez, People reports.