Ratings: Secret Millionaire Gets a Little Poorer
Secret Millionaire got a little poorer. After last week's premiere on ABC attracted some 12.6 million viewers, the program had almost 11.3 million coming back for more at 8/7c Sunday. It fell 21 percent among 18-to-49-year-olds to a 2.7 rating.
At the same time, NBC's America's Next Great Restaurant fed 4.2 million people, down from last week's already weak debut of fewer than 4.6 million. (The rest of the hour's competition: CBS' Amazing Race and Fox's The Simpsons and Bob's Burgers attracted (9.4 million viewers, 5.8 million and 4.1 million, respectively.)
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Donald Trump's two-hour Celebrity Apprentice managed an uptick in its audience, averaging nearly 8 million after getting about 7.9 million for last week's season premiere. It lost, however, to Undercover Boss, which lured 11.7 million on CBS, according to preliminary Nielsen figures. Also at 9/8c, a rerun of ABC's Desperate Housewives got 4.9 million vs. a repeat of Fox's Family Guy (5 million) and first-run Cleveland Show (4.8 million)
In the first hour of Sunday's prime time, 60 Minutes pulled in 10.3 million viewers, beating ABC's America's Funniest Home Videos (7.4 million), Dateline NBC (5.6 million), and reruns of The Simpsons (2.3 million) and American Dad (2.6 million).
The final hour of prime time saw CSI: Miami enjoying an audience increase to nearly 11.8 million on CBS against nearly 3 million for a repeat of ABC's Brothers & Sisters and the second half of Celebrity Apprentice.