Lone Star creator/executive producer Kyle Killen wrote an open letter Thursday asking fans to tune in to save his series, which premiered to abysmal numbers.
"For us to survive we're going to have to pull off a minor miracle. Statistically, new shows tend to lose viewers in their second week. We're aiming to gain them," Killen wrote on his personal blog. "In fact, screw it, let's just double our audience. The good news is, our audience was so small that if my Mom AND my Dad watch it we'll pretty much be there."
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One of the year's more critically acclaimed new TV offerings, Lone Star drew a disappointing 4.1 million viewers. The series, about a con man leading two different lives, faced heavy competition from returning favorites Dancing with the Stars and Two and a Half Men and fellow freshman series The Event.
"I'm not going to beg. I'll mow your lawn or offer you some sort of sensual massage, but I won't beg. The truth is, what we need to do is nearly impossible," Killen continued. "But isn't that why we watch television? Sports? Movies? To, every once in a while, see something impossible actually happen? Impossible is awesome!"
Ratings: Dancing with the Stars dominates; Lone Star disappoints
Besides Killen's open letter, fans have started a petition online urging others to watch the show, write to the show's sponsors, and even write to Fox Entertainment President Kevin Reilly.
In the past, concentrated fan support has helped save low-rated series from cancelation. Jericho returned for an abbreviated season after fans sent peanuts to CBS executives, and Chuck fans' increased Subway consumption helped resurrect the spy series for a third season.
Will you rally for Lone Star?