Philadelphia Cream Cheese won't be spreading the good word during GCB.
Kraft has decided that it will no longer advertise its cream cheese during ABC's midseason show, which is based on the book series Good Christian Bitches, TMZ reports.
Ratings: GCB has a modest debut
"Philadelphia has decided to pull its advertising from GCB ... We have received a few complaints from consumers and their opinions about our advertising are important to us," a company spokesperson told the site. "We have recently decided to redirect our advertising to other programs."
GCB stars Leslie Bibb, Kristin Chenoweth, Annie Potts, Jennifer Aspen and Miriam Shor as Southern Christian women in living a wealthy enclave in Dallas. The show has come under fire for what some called a derogatory depiction of Christians. Earlier, New York City Councilman Peter Vallone also called for a boycott of the show because "the title of the show alone is yet another outrageous attack on the Christian faith. Charlie Sheen will be back on Two and a Half Men before we see a similar title targeting another religion."
GCB airs on Sundays at 10/9c on ABC.
Do you think GCB is derogatory to the Christian faith?